--- title: "Google Ads Management in Mexico" description: "We build and manage your Google Ads campaigns so you show up when clients search. Flat monthly fee from $3,500 MXN, ad spend separate, no minimum term." canonical: "https://rigolco.com/en/google-ads/" lang: "en" --- URL: https://rigolco.com/en/google-ads/ Google Ads # Show up the moment someone searches for what you sell. We build and manage your Google Ads campaigns so your business appears at the top at the exact moment of the search. You fund the ad spend; we make it pay off. No minimum term. [ Book a call ](https://cal.com/ton-rigol-rojano-okaosp/30min) [See pricing](#precios) The problem Your client is already on Google looking for your product or service. If you’re not there, a competitor is, and gets the call. Most Google Ads accounts burn budget on clicks that never convert: poor targeting, no conversion tracking and no optimization. The promise Campaigns that spend your budget where it actually brings in clients, with results you can measure down to the peso. Investment ## Clear pricing. No surprises. We charge a flat monthly management fee based on your ad spend. You pay the ad spend directly to Google with your own card, so you can see exactly what goes to advertising and what goes to our work, and you never advance us any money. No minimum term. MONTHLY FEE ### Monthly management fee Choose the tier that matches your monthly ad spend. ### Up to $10,000 MXN of ad spend $3,500 / mo ≈ US$200 · billed in MXN Ideal for getting started and testing your first campaigns. [ Book a call ](https://cal.com/ton-rigol-rojano-okaosp/30min) ### Up to $18,000 MXN of ad spend $5,500 / mo ≈ US$310 · billed in MXN For companies with campaigns already running that want to grow. [ Book a call ](https://cal.com/ton-rigol-rojano-okaosp/30min) ### Up to $25,000 MXN of ad spend $6,500 / mo ≈ US$365 · billed in MXN Several campaigns and more search volume to manage. [ Book a call ](https://cal.com/ton-rigol-rojano-okaosp/30min) ### Over $25,000 MXN of ad spend 15% of ad spend Large accounts: the fee becomes 15% of your monthly ad spend. [ Book a call ](https://cal.com/ton-rigol-rojano-okaosp/30min) Prices exclude 16% VAT (IVA). Recommended minimum ad spend: $5,000 MXN/mo; below that, campaigns don’t gather enough data to optimize. No minimum term; we recommend 3 to 6 months to see solid results. ## What we do Campaign setup Search, Maps or Display, depending on what your business needs. Keywords and intent We research what people search for when they’re ready to buy. Conversion tracking Calls, forms and WhatsApp tracked, so you know what works. Ads that convert We write ad copy that earns the click and sells. Ongoing optimization We adjust bids and budget every month to lower your cost per client. Negative keywords We stop paying for junk clicks from people who will never buy. A clear monthly report What every peso you invest brings back, without jargon. How we work ## Clear from start to finish. 01 ### Diagnosis We review your account (or your plans) and your competitors on Google. 02 ### Setup and tracking We build the campaigns and set up conversion tracking properly. 03 ### Launch We go live with a controlled budget and the ads ready to run. 04 ### Optimization and reporting Continuous improvement month after month, with a clear results report. ## Frequently asked questions How do I choose a Google Ads agency? Run five checks before you sign: the Google Ads account and the payment profile stay in your name, with admin access; they measure conversions (calls, forms, sales), not clicks; they also look after the page the ad sends people to; they keep the ad spend, which you pay to Google yourself, separate from their fee, and show you the real account; and they’ve worked with businesses like yours (if you sell online, they manage your Merchant Center catalog and track the value of each sale). Be wary of anyone who guarantees the top spot or locks you into a long contract. Is the ad spend (what Google charges) included in the price? No. You pay the ad spend directly to Google with your own card, and we charge only the management fee. That way you see exactly what goes to advertising and what goes to our work, and you never advance money or pay a markup on your own budget. How much should I spend on ads? We recommend at least $5,000 MXN a month. Below that, Google doesn’t gather enough data to optimize and results suffer. On the first call we’ll tell you what budget makes sense for your industry and your goal. Do I have to sign a long-term contract? There’s no minimum term. That said, we recommend committing to 3 to 6 months: Google Ads improves with the data it gathers, and solid results come after the first few weeks of optimization. How soon will I see results? Your ads start showing from day one, but good results come once the account has gathered data and we’ve optimized it: you’ll usually see improvement within the first few weeks, and it firms up over the first few months. Can you quote an all-inclusive price (fee and ad spend in a single payment)? Yes, we can set up an all-inclusive arrangement if you prefer a single invoice; we’ll look at it on the call, based on your budget. We still recommend keeping the fee and the ad spend separate, for transparency, but we’ll go with whatever works best for you. What about advertising on ChatGPT? OpenAI is already rolling out ads inside ChatGPT, and we run them as a separate service: [ChatGPT Ads](https://rigolco.com/en/chatgpt-ads/). Google Ads is still the channel with the volume and the data; ChatGPT Ads is a bet on getting in early. They can run side by side, and on the call we’ll tell you whether it makes sense for you yet. Is Google Ads the same as SEM? Almost. SEM (search engine marketing) is the discipline: paying to show up when someone searches. Google Ads is the platform you do it with on Google. In practice, when a company looks for an SEM agency, what it hires is the management of its Google Ads campaigns, which is what we do here. Its counterpart is SEO, which aims for the same thing (showing up on Google) without paying per click. ## Is your Google budget bringing in clients, or vanishing into clicks? We’ll review your account (or your plans) and tell you what campaign we’d build and how much you’d need to invest. [ Book a call ](https://cal.com/ton-rigol-rojano-okaosp/30min)