Web migration + SEO: organic traffic multiplied by 27
Public accounting firm in Querétaro, Mexico. New site launched on April 20, 2026, with original tax content and a light, fast technical foundation.
A slow site that hardly anyone found
The previous site took more than five seconds to load on mobile and had no content answering the tax questions that businesses in Querétaro search for. In March, organic search brought in 67 clicks for the whole month.
A new static site and tax content that answers real questions
We launched the new site on April 20, 2026: a clear services structure, a tool of their own and articles on the tax filings and procedures the firm handles every week. The technical foundation was rebuilt to load in under a second.
- Static site: PageSpeed 100 and 0.8 s LCP on desktop
- Services architecture and one page per tax procedure
- Tax articles published on an ongoing basis
From 67 clicks a month to 1,801 in six months
September closed with 1,801 organic clicks: twenty-seven times March’s 67 and 77% more than August’s 1,018. From July to September the site earned 3,233 clicks and 365,327 impressions, with an average position of 6.9 on Google. The week of September 21 brought 483 clicks; the first week of June, 79.
Organic clicks per week
Jun 1 → Sep 27, 2026, full weeks · Google Search ConsoleMore data
The pages that bring the most
Clicks per page, July to September. One article and the two calculators account for 1,079 of the 3,233 clicks. The e.firma is the digital signature issued by the SAT, Mexico’s tax authority; the INPC is Mexico’s consumer price index, used to update tax amounts for inflation.
Mobile PageSpeed
From 68 to 96 in three months. LCP fell from 5.4 s to 2.0 s.
September, full month
“We had a template-built website, but nobody ever wrote to us. From the very first week we started getting messages. Today we receive 4 to 5 new leads a week. We’re delighted! One of the best decisions to digitalize and grow the firm.”