Web migration + SEO: organic traffic multiplied by 15
Public accounting firm in Querétaro, Mexico. New site launched on April 20, 2026, with original tax content and a light, fast technical foundation.
A slow site that hardly anyone found
The previous site took more than five seconds to load on mobile and had no content answering the tax questions that businesses in Querétaro search for. In March, organic search brought in 67 clicks for the whole month.
A new static site and tax content that answers real questions
We launched the new site on April 20, 2026: a clear services structure, a tool of their own and articles on the tax filings and procedures the firm handles every week. The technical foundation was rebuilt to load in under a second.
- Static site: PageSpeed 100 and 0.8 s LCP on desktop
- Services architecture and one page per tax procedure
- Tax articles published on an ongoing basis
From 67 clicks a month to 1,018 in five months
August closed with 1,018 organic clicks: fifteen times March’s 67 and more than double July’s 414. From June to August the site earned 1,755 clicks and 194,254 impressions, with an average position of 7.2 on Google. The week of August 24 brought 268 clicks; the first week of June, 79. And September starts even higher: 261 clicks in its first four days.
Organic clicks per week
Jun 1 → Aug 31, 2026, full weeks · Google Search ConsoleMore data
The posts taking off
Clicks per article, June to August. Three posts account for 673 of the 1,755 clicks. The e.firma is the digital signature issued by the SAT, Mexico’s tax authority; ISN is the state payroll tax.
Mobile PageSpeed
From 68 to 96 in three months. LCP fell from 5.4 s to 2.0 s.
August, full month
“We had a template-built website, but nobody ever wrote to us. From the very first week we started getting messages. Today we receive 4 to 5 new leads a week. We’re delighted! One of the best decisions to digitalize and grow the firm.”